Hyundai #ChangeIsGood (En) from ProjectGallery on Vimeo.

Introducing Hyundai's new Modern Premium positioning, 5 European video bloggers take on the #ChangeIsGood challenge to break with the ordinary and encourage others for change.
Hyundai #ChangeIsGood (En) from ProjectGallery on Vimeo.

Labels: automotive, blogs, hyundai, influencer, integrated campaign, platform, rebranding, social buzz, social media, tumblr, video content, youtube